![]() ![]() ![]() Going through our everyday life, we hardly ever stop to think about the full purpose of objects, where do they come from and how much work goes into making them. It is about personal expression, identity, consumerism, and sustainability. ![]() It is about the designers who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It is a look at the creativity at work behind everything from toothbrushes to tech gadgets. It is about our complex relationship with manufactured objects and, by extension, the people who design them. Objectified is the second part of a three-film “design trilogy” by Gary Hustwit, following Helvetica and coming before Urbanized. Reflections by Jane Niinsalu, Kärt Ots and Irina Ivanova ![]()
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